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Trex TV advert 2024

Project type

ICVFX

Date

April 2024

Location

XPLOR studio 004 (Center for Virtual Production)

Role

Virtual Production Supervisor

Link

Prolific North (Pace and XPLOR team up for Trex’s first UK-produced ad)

Agency

http://www.pacecomms.co.uk/

Production

https://grit.pictures/

Pace has worked with Trex, the world’s number one composite decking brand, to create its first TV advert by a UK agency.

The 30-second advert, which invites UK homeowners to open their doors and embrace outdoor living, uses virtual production techniques to create realistic environments using large LED screens as a digital backdrop.

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