MKI MIYUKI ZOKU

The fashion house MKI has partnered with XPLOR to launch their latest collection, using a series of stunning virtual environments portraying a sun-drenched marble quarry – all created in Yorkshire.

The shoot took place in XPLOR’s virtual production Studio 004 at Production Park, with the team creating an imaginary Mediterranean backdrop using generative AI, which was displayed on a 12m x 4m LED volume (screen) made with over 250 LED panels. This technology enables the merging of real-world subjects, including actors or products, into virtual environments during the filming process.